Marshall Cavendish, a member of Times Publishing Limited, today announced the appointment of Lee Fei Chen to the position of Deputy Head of Publishing at Marshall Cavendish Publishing Group.

Fei Chen is responsible for formulating and implementing strategies to grow the Group’s publishing operations in Singapore, Hong Kong, Malaysia, Thailand and the United States. Her role will include globalising Marshall Cavendish’s publishing products, strengthening its distribution network and creating even more synergy within the Group across geographies.

With over 15 years of experience within the Group, Fei Chen is familiar with the business. She has held numerous positions in Singapore, Hong Kong and Thailand in the areas of publishing, digital media and business management. Some of the titles she has held are Assistant Vice President of Publishing – Federal Publications, where she was in charge of educational publishing, General Manager of Hong Kong, covering retail, distribution and publishing, and Vice President of Times Media, where she was instrumental in setting up the organisation’s electronic publishing business.

“I am excited to be taking on this new challenge. Marshall Cavendish is well poised for continued growth as a major international publisher, and we are prepared to strategically embark on new ventures and penetrate more markets. We have been involved in digital publishing for about ten years and we have an abundance of strong, respectable and coveted media content that will drive the Group’s development and offer greater opportunities for us to extend our international footprint,” said Fei Chen.

Prior to joining Marshall Cavendish, Fei Chen worked at the Ministry of Education, Singapore, as Specialist Inspector in the Curriculum Planning Division, responsible for library and reading programmes as well as implementing the secondary syllabus for the English Language. She had also lectured on Business English and Desktop Publishing at the City University of Hong Kong Community College.

Fei Chen obtained her Masters in Education at Harvard University, on a Singapore Government Scholarship.

With the current economic uncertainties and crisis, public relations and corporate communication specialists can be thrust into a position of power and become the ultimate point of connection. Although PR and

communication specialists are not always regarded as part of the leadership or C-level team, trouble times can change this! And yes, at the centre of global economic slowdown, the H1NI pandemic, company layoffs,

marketing budget cut, corporate social responsibility and corporate crisis are the PR professionals and corporate communication specialists delivering the news, explaining consequences of possible courses of

action and the impact on bottom line.

PR & Media Congress 2010 delivers changing strategies for challenging times. It will provide navigation and proven techniques that can help you grab your shareholders’, leaders’ and investors’ attention before, during and

after an event and crisis.

PRM 2010 is the time for you, PR professionals and corporate communication specialists to share challenges, solutions, ideas and reassess the true meaning and function of PR and media in your organisation.

Whether you are new to PR, Media, Corporate Branding, Investors Relations, Corporate Communication or a veteran practitioner, PRM 2010 has a strong commitment to the interests of its attendees.

Congress Date: 26-27 January 2010

Pre-Congress Masterclass: 25 January 2010 l Post-Congress Masterclass: 28 January 2010

Venue: Grand Copthorne Waterfront Hotel, Singapore

For more information about the PR & Media 2010 Congress, please download the PDF attachment below.

26 – 27 May • COPY-EDITING I
9 a.m. – 5.30 p.m. • Trainers: Datin Noor Azlina Yunus and Edda de Silva • Fees: S$640 (50% subsidy for SBPA members) • Venue: The Pines @ 30 Stevens Road S257840 • For more information, click here